Competitive Web Marketing Analysis Report

Know How To Beat Your Competition In The Search Engines

Competitor analysis should be an essential component of any business’s marketing plans. It is only by knowing what a competitor is doing that will allow you to plan a strategy to overtake them in the search engines and gain a larger market share of the organic search traffic.

We can help you learn your competitors’ strategies and give you information on which keywords they are using and, more importantly, which keywords they are missing out on.

We will show you how to rank higher in searches than the competition and we’ll present you with valuable detailed information to help give you the edge.

Understanding how your website is seen by search engines is the first step to making your products and services visible to more potential customers.

Our Analysis will include:

  • Website Analysis – examine your layout, navigation and features
  • Indexing Analysis – gauge how easily search engines can crawl your site
  • Content Analysis and Page Rank – assess your keywords and long-tail phrases
  • Link Analysis – find out how many sites are linking to you
  • Duplicate Content Check – ensuring your other sites aren’t affecting your ranking
  • Action Points – recommend methods to optimise your site
  • Summary and Proposal – what needs to be done and how we can do it for you

Our analysis will get under the skin of your site

By looking at the relevance of your keywords and phrases, assessing your inbound links, and gauging how ‘search engine friendly’ the construction aspects of your website are, we’re able to tell you how well your site is performing and what we can do to improve it. We’ll also consider your current traffic levels and assess the amount and quality of the competition in your sector as well as suggest how we can drive relevant traffic to your site through more targeted external links. We’ll present our findings back to you in a comprehensive but easy-to-understand format.

The truth about Search Engine Optimization 

One important thing to note here is that Search Engine Optimization is never an overnight process and any SEO ‘specialist’ claiming otherwise is either being deliberately misleading or simply doesn’t know what they’re talking about. It’s true that many of the changes and tweaks to your website can be made very quickly, but the effects those changes have will take time to filter through to the search engines. SEO is an ongoing process which nurtures your website to prominence over time. No Search Engine Optimization specialist can completely control how quickly search engines react to your changes, but a good SEO specialist will ensure that over time there will be results – positive results.